Photo Courtesy: nenow
Guwahati: Assam Chai Bazaar officially entered the market on Thursday. The public tea auction platform launched its website, www.assamchaibazaar.com, during an event at the Gymkhana Club in Dibrugarh. Prashanta Borah of the Tea Board of India attended the unveiling.
Assam produces 65 per cent of India’s tea. Growers have long demanded lower costs and faster payments. The Tea Board of India granted a license to ASSAM CHAI BAZAAR LLP to organize these auctions. Promoters include Chand Kr Gohain, Deven Singh, Gautam Beria, Chandrajit Baruah, and Sumit Agarwalla.
The platform promises a quick turnaround. Sellers will finish the entire transaction cycle in 25 days. The process targets a 12-day sale window, followed by payments within the next 13 days. The promoters said the new platform is designed to "simplify the auction process and enable sellers to complete the entire transaction within 25 days."
Infrastructure is already in place to handle the volume. The company secured two warehouses in Dibrugarh spanning 40,000 square feet, plus a 5,000-square-foot facility in Guwahati. This region is a powerhouse. Areas within 120 km of Dibrugarh, including parts of Arunachal Pradesh, produce 55 per cent of the state’s total output. Officials expect this move to cement Dibrugarh as a major commercial hub for the tea industry.
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