Kohima: Nagaland has pulled tobacco and nicotine products off shelves for one year. The ban, effective until June 1, 2027, has sparked immediate panic among Dimapur merchants. Business owners claim the rollout was rushed and lacks clear guidance. They expect deep financial hits.
The Confederation of Nagaland Chambers of Commerce and Industry pushed back against the vague wording on June 15. Chairperson Dr. Khekugha Muru noted that labeling all food with nicotine as banned ignores existing FSSAI licenses held by paan masala sellers. Commissioner of Food Safety Anoop Khinchi issued a clarification on June 17, but many remain wary.
Local retailers worry that the policy will trigger a black market. One Purana Bazar shopkeeper warned that enforcement must be total, or the law will fail. They said, "it will be nice if the government is strict about this ban; if not, then the public will be at loss as other shops will sell them at a higher rate."
Customers are split. Some view the move as a long-term win for public health. Others see a rise in illegal sales as users trek to neighboring states to stock up. Small shop owners predict a grim winter, fearing many will shutter their doors for good as profits dry up.

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